Date: May 11, 2026Attorney: Damian P. Conforti
In this webinar, Damian P. Conforti, Chair of the Firm’s Hospitality Law Practice, and Lauren Magenta, Founder of Magenta Media and Own Your Brand, discussed how hospitality businesses can:
- Use organic social content and SEO‑driven messaging to attract travel and event‑driven customers.
- Leverage what already makes your business unique—menu items, people, location—without a big marketing spend.
- Thoughtfully engage local and micro‑influencers to amplify reach while minimizing legal risk.
- Decide when (and if) paid ads make sense as a next step.